A million dollar CTA.

Research | Analytics | Market analysis

my role

UX Researcher & Designer

UX Researcher & Designer

project timeline

2 weeks

2 weeks

project impact .

By addressing the entire user journey of the Iconscout Plugin product, we achieved a remarkable growth of :

  • 13% increase in net monthly revenue (from following month)

  • Increase in payments from selected country like USA.

project overview.

Iconscout is a design asset marketplace that offers icons, illustrations, Lottie animations, and 3D assets, boasting over 9 million assets. Under recent discoveries with mangers we have noticed a thing that some countries despite having generally high sales conversion rates, are not meeting industry standards.

what's problem.

Investigate the reasons behind the low sales conversion rates in specific countries like USA, which holds the largest market share for us. Propose a quick, tech-feasible solution that requires minimal effort to build to rapidly boost conversions.

🫢 Cant disclose more due to signed NDA.

🫢 Cant disclose more due to signed NDA.

🫢 Cant disclose more due to signed NDA.

This project was completed for LottieFiles as part of my full-time role, and it is confidential. I can only provide a basic overview and project description publicly.

This project was completed for LottieFiles as part of my full-time role, and it is confidential. I can only provide a basic overview and project description publicly.

To know more about the detailed process and execution

To know more about the detailed process and execution

my role

UX Researcher & Designer

project timeline

2 weeks